T. +31(0)6 31 27 73 43 Beemdstraat 34 5652 AB Eindhoven The Netherlands hello@sproutup.today
T. +31(0)6 31 27 73 43 Beemdstraat 34 5652 AB Eindhoven The Netherlands hello@sproutup.today
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We create products that simplify, enhance and enlighten your daily rituals
We create products that simplify, enhance and enlighten your daily rituals

Up
timize
the
obv
ious

Everybody has
a story or is in
the middle of one

Nobody knows or understands someone else’s story completely, so don’t expect others to fully understand yours. Having a bad day or a hard time? Even then, put on your best shirt or your most flowy dress (if only in your mind). Embody the waves, curves, movement, unpredictability, resilience, flowering and strength; inspired by the capricious waves of the Mediterranean Sea and the ruffles on a flamenco dancer’s dress. This will give you a sense of self-reliance and confidence, or even a boost. Be kind and proud of yourself, as well as one another, for what you’ve achieved and what you’re aspiring to accomplish. Guided by this mindset, we create innovative solutions designed to optimize and enhance your everyday life.

Our
Purpose

Mission

Transform inventive concepts into products that elevate everyday rituals.

Uptimize your daily rituals!

Target audience

Everybody, everywhere

Our
Purpose

Vision

The pursuit to create a world where innovative products simplify, enhance, and enlighten daily life experiences for everybody.

  • To simplify the obvious;
  • To emphasize a sense of vitality;
  • And save time for more important things.

Uptimize the obvious!

Target audience

Everybody, everywhere

Why Sprout Up Concepts?

Why Sprout Up Concepts?

Lifting people up has always been and remains my motto. Just from a different angle now. I’ve been sitting and chewing on concepts and novel ideas for what feels like forever. With the aim of developing them, one day, into useful products for everyone. Ever since this keeps going through my mind, I keep running into the fact that I can’t use them yet and I expect that’s not going to be just true for me. It’s time to turn thought into action, to unfold and sprout up these concepts!

Having the ideas, I team up with partners who have the right expertise and proven experience in product development with sustainable, recyclable materials, innovative design, and who know how to successfully bring these new innovations to market.

“Sprout up” represents the ambition to share growth, with a sense of a fresh and new proud beginning.

- Mirelle Versteeg
- Founder

Con
cepts

1.

This concept aims to provide a solution that saves time, offers comfort and physical relief, enhances efficiency and hygiene in various environments and situations.

Potential target audiences are:

  • People at home: to save time and effort on certain tasks;
  • Caregivers and care recipients: who provide care to others or receive care themselves, whether at home or in a healthcare setting;
  • Hospital staff: who could use assistance in saving time on their tasks and responsibilities;
  • Hotel and B&B owners/managers: who seek to streamline their operations and save time in managing their establishments.

2.

This product provides a more sustainable and responsible solution to a ritual that many people take for granted. Instead of disposable, it’s a one-time purchase product.

Potential target audience is:
  • People at home: a more sustainable answer for better hygiene;
  • Informal caregivers and care recipients: more hygienic response when providing care to others or receiving care themselves;
  • Hospital staff: more hygienic response when providing care to others;
  • Hotel and B&B owners/managers: replace the obvious and promote sustainability.

Con
cepts

3.

An innovative approach to a common issue experienced by many. This concept aims to provide a comforting solution for individuals facing physical complaints.

Potential target audience is:
  • Anyone with certain complaints (sorry, must remain criptic): a relieving response or supplement to an obvious ritual or product, at home;
  • For care recipients: better physical support;
  • Hospital staff: better physical support for patients.

Concepts 4,5 and more to come

Join
Up

We search for creatives, designers, product developers, marketers, and investors to turn these concepts into sustainable products that optimize and enhance everyday rituals for everyone.

Interested to join forces?
Let’s meet up!

Fill in this form and I will get back to you a.s.a.p.